Sunday, May 23, 2010
Friday, May 14, 2010
AirTran to Midwest Air Fliers: Give Your Miles to Charity & We'll Match the Donation in A+ Rewards
This morning, AirTran announced a program in which Midwest Frequent Fliers can donate their miles to charity and then AirTran will match the donation with a like number of miles in their own program, A+ Rewards. If you happen to live in Milwaukee and have 50,000 (or more) Midwest Miles burning a hole in your pocket, this is a great opportunity to donate your miles and then get them back again in AirTran's program.
Of course, it is also a great opportunity for AirTran to convert Midwest frequent fliers over to their program while building support in the community. AirTran gets new, hopefully loyal members and local charities get a nice boost. The big looser is obviously Midwest (aka Frontier soon enough.) A brilliant marketing play by AirTran!
Wednesday, May 5, 2010
WSJ OpEd on UA/CO: Does the Journal Understand the Industry at all?
Read today's Wall Street Journal OpEd here on the impending Continental/United merger and then ask yourself if the WSJ has a clue about the airline industry.
The Journal's points supporting the UA/CO merger are well founded, however their knowledge of the airline industry appears to be quite flawed.
First, United and Continental have limited "overlap" across the North Atlantic. In fact, there are zero routes where both airlines operate head to head. They fly to many of the same cities in Europe of course, but not from the same cities in the United States.
Virgin America is no longer "under attack to provide its 'U.S. citizenship'," this was resolved many months ago with a new influx of capital and the departure of the previous C.E.O. Not was the compliant filed by "Air Alaska" - there is no such airline. Alaska Airline or Alaska Air Group, yes, but not "Air Alaska" anymore than France Air or Blue Jet. Oh, and Alaska Air is NOT a low cost carrier along the lines of Southwest and JetBlue as intimated.
JFK is not able to expand landing slots because there is simply no more runway capacity at peak times - this is why they are called landing slots. Short of adding new runways, as O'Hare has done, adding more slots and, hence, flights is a very poor idea - flown out of JFK lately?
Similarly, airports do not add more air traffic control technology as you suggest - this is not something local airports can go out and buy. It is the responsibility of the FAA to improve our creaky ATC infrastructure - something which must be done soon.
These miss-statements unfortunately leave this opinion grounded.
P.S. - If you are not a WSJ subscriber, simply drop "Mergers in Midair" into the Google and voila, you can view the whole OpEd for free.